Every industry in the modern world requires a regulator to protect the interests of clients or users. In the world of mutual funds, this role is played by the Association of Mutual Funds in India.
It is a non-profit organisation under the Securities and Exchange Board of India that counters the myths around mutual fund investing and educates investors all across India. As a primary regulator, AMFI aims to resolve any issue or concern that investors have regarding mutual funds.
Since its inception in 1995, AMFI has played an outstanding role in raising the standards and maintaining the integrity of the Indian Mutual Fund Industry.
The Association of Mutual Funds in India (AMFI) is a non-profit government organisation that looks after the working of mutual funds. The SEBI governs and empowers the role of AMFI to monitor fund houses across the nation.
It plays a significant role in diminishing the myths against risks of mutual funds investments. AMFI monitors a transparent investment procedure and answers to rumours and misconceptions about the same.
AMFI also has a critical role in informing individuals about the mutual fund market and protecting their interests in this marketplace. Investors can issue their complaints to AMFI regarding misuse of money or lack of transparency from Asset Management Companies.
Today, AMFI comprises 43 Asset Management Companies (AMCs) that are registered under SEBI.
AMFI is the primary regulator for the mutual fund sector in India. It performs various roles that significantly impact this industry. The establishment of AMFI took place keeping in mind the core principles of integrity, transparency, and morality.
For a long time, mutual funds remained surrounded by myths due to unawareness among Indian investors. This regulatory body educates investors and makes mutual fund investments more transparent and accessible. Due to its efforts, for the month of February 2022, the overall assets under management (AUM) of the Indian mutual fund industry stood at Rs. 38.56 lakh crore.
Furthermore, AMFI has 44 members, including 42 asset management companies registered with SEBI. To maintain professional standards across the industry, this mutual fund association sets a code of conduct for all its members to follow. It also regulates disciplinary actions for any violation of this code of conduct.
Thus, all-in-all, the sole purpose of AMFI is to build faith of the investors and ensure that activities within the mutual fund sector remain transparent and ethical.
The establishment of AMFI took place to fulfil the following objectives:
To ensure the successful achievement of the objectives mentioned above, there are various committees under AMFI. Each of the following committees works on the fulfilment of a particular objective:
One of the main jobs of AMFI is to update the Net Asset Value (NAV) of Mutual Funds daily. However, there are some other vital services that AMFI provides to maintain transparency between fund houses and investors.
AMFI works to issue ARN ID cards to organisations and individuals involved in mutual fund trading. AMFI also streamlines one’s search for mutual fund agents. To do so, AMFI updates the necessary details of these agents on their website. These details include location, PIN code and City.
Furthermore, AMFI provides information regarding mutual fund distributors’ circulars, intermediaries and announcements. This information can help investors gain general ideas about member fund houses of AMFI.
To stand by its principle of transparency, AMFI allocates a unique number to mutual fund agents, brokers and distributors in India, called AMFI Registration Number or ARN. However, not all of them receive this unique registration number. Only those who clear the National Institute of Securities Markets (NISM) certification can obtain an ARN.
It is only after getting certification from NISM that anyone can sell or recommend mutual funds to investors. Also, this certificate is valid only for three years.
A lot of times, brokers and intermediaries pretend to be legitimate and lure investors towards unprofitable schemes. Considering that intermediaries play a significant role in taking forward the mutual fund industry, checking their legitimacy is of utmost importance.
Fortunately, investors can verify their credibility through an ARN. All third-party agents must have an ARN ID card issued by AMFI. The card indicates whether they are eligible to sell mutual funds.
Intermediaries are also responsible for providing professional advice. Thus, AMFI only issues ARN to those mutual fund agents who are well-informed about the market trends, different mutual fund schemes, and reasons behind market fluctuations.
So, before you invest in mutual funds, verify the registration number of the fund house or broker.
Brokers or AMCs who are looking to apply for an ARN online can do so by following these steps:
Step 1: Link your Aadhaar card with mobile number. In case the submission of your Aadhaar details has not taken place, you need to do that manually
Step 2: Visit the official portal of AMFI
Step 3: Enter your PAN and mobile number. The portal will automatically fetch your NISM passing certificate
Step 4: Pay the registration fee via net banking
Step 5: Individuals will get their new ARN license immediately. However, corporations have to wait for the verification of documents uploaded on the portal
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Brokers and AMCs who have an ARN but need to renew it after 3 years can apply for a renewal online by following these steps:
Step 1: Log in to the AMFI website using your User ID (existing ARN number) and password (provided by CAMS).
Step 2: The portal will fetch your NISM/CSE details automatically
Step 3: Pay the renewal fee online using net banking
Step 4: After verifying your documents, the ARN renewal will take place instant
As industries shift towards a more technology-driven approach, regulating their actions becomes necessary. It is now easier to dupe innocent clients and indulge in illegal practices. The Association of Mutual Funds in India (AMFI) exists for this very reason. It arranges campaigns to raise awareness and counter the prevalent myths of mutual fund investing. Furthermore, its code of conduct and guidelines safeguard the interest of investors and agents.
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Disclaimer: Mutual Fund investments are subject to market risks, read all scheme-related documents carefully.
Brokers, individuals and fund houses who are registering for AMFI need to submit the following documents:
1. Aadhaar card copy
2. Pan card copy
3. Copy of NISM certificate
4. Bank account statement
5. Two copies of passport-sized photographs
Yes, there is a provision to register for ARN offline. You need to visit your nearest Computer Age Management Services (CAMS) centre and obtain an application form. Fill out the form and submit it along with other documents. Finally, pay the registration fee, and wait for document verification before obtaining an ARN ID card.
The Association of Mutual Funds in India started the “mutual fund sahi hai” campaign in 2017. The objective of this campaign is to raise awareness about mutual funds through the medium of television, digital advertisements, radio, print, and other media platforms.
AMFI follows a strict guideline for allocating ARN to applicants. The applicants need to be at least 18 years old before starting the registration process. They need to pass the NISM Certification Test. Furthermore, the applicant must be engaged in selling mutual funds or advising investors.
AMFI recently launched an internship to groom individuals in their field of distributing mutual funds. The objective is to increase the number of distributors in India and promote financial inclusion. The target audience for this internship is educated but unemployed individuals who lost their jobs during COVID-19.
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Disclaimer: Mutual Fund investments are subject to market risks, read all scheme-related documents carefully.
This article has been prepared on the basis of internal data, publicly available information and other sources believed to be reliable. The information contained in this article is for general purposes only and not a complete disclosure of every material fact. It should not be construed as investment advice to any party. The article does not warrant the completeness or accuracy of the information and disclaims all liabilities, losses and damages arising out of the use of this information. Readers shall be fully liable/responsible for any decision taken on the basis of this article.
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